For independent local practices
Outranked by chains with half your quality? We fix that — typically in 6 to 8 weeks.
High-conversion websites and hyper-local SEO for independent practices — dental, chiropractic, salons, spas. Two systems that turn “service near me” searches into booked appointments. Measured monthly. Month-to-month.
Trusted by 47 independent practices across 12 US markets.
Core Web Vitals green
Sub-2.5s load on mobile - Lighthouse 90+ across all categories
"Book Appointment" pinned to nav
Sticky CTA stays in frame on every scroll - desktop and mobile
Conversion above the fold
Primary action reachable before a thumb can scroll on any device
Dedicated specialty pages
Implants, Invisalign, veneers - each a separate ranked page, not a section
Invisible Practice Syndrome
Great clinicians. Zero digital presence.
01
You're spending on marketing and can't tell if it's working.
You write the cheque to Google Ads, an SEO retainer, a social agency. You get a PDF with rankings nobody asked for. Nobody can answer: how many new clients did this produce last quarter, and at what cost per booking? If the answer isn't a specific number, it's not marketing — it's hope.
02
A competitor with half your qualifications is in the map pack. You're on page four.
They have the right SEO signals. You don't. Right now, every person searching for what you offer is calling them first. They don't know you exist. That gap widens every day you stay invisible.
03
Mobile visitors leave in 3 seconds. Your site loads in 7.
Over 80% of local-service searches happen on mobile. Visitors abandon slow sites before a single word renders. A site built four years ago is actively costing you bookings, every day, and you can't see the bleed.
Built for Your Industry
Your industry is specific. So is our work.
Keyword strategy, conversion architecture, authority directories — all of it differs by industry. We commit to a few. Each vertical below links to a site tailored for that business.
Don't see your industry? Book a call anyway — if we can't help, we'll tell you who can.
How We Work
A full calendar. Clear attribution. Every month.
Two interlocking systems — one converts the visitors you already have, one makes sure more of the right people find you first. You see exactly where every booking came from.
The Hub
Your high-conversion website
Fast, mobile-first, Core Web Vitals-compliant (LCP < 2.5s, CLS < 0.1, INP < 200ms — guaranteed, or we rebuild at our cost). Integrated booking. Specialty pages engineered to rank and convert.
Most practices start here.
See Hub detailsThe Engine
Your local authority system
The phone rings on days you're not running ads. New client names appear in your inbox every Monday. That's what The Engine produces — through Google Business Profile mastery, neighborhood-level keyword targeting, GEO for AI search, and monthly attribution reporting.
Already have a website? Start here instead.
See Engine detailsAcross the Client Book
“Before Raftwise, we were seeing 12–15 inquiries a month. Now it's closer to 40, and there are weeks where our new-patient slots are completely full 2–3 weeks ahead. It's taken a lot of pressure off our front desk team.”
Dr. Amanda Carter
Maple Grove Dental Care · Minneapolis, MN
12–15 → 40+/mo
in 6 months
+2.7×
Median new-client lift · n=12
Median increase in new client inquiries at the six-month mark, measured against each practice's own pre-engagement baseline.
Not “up to.” Not best-case. Median. Range across the 12 practices: 1.4× to 4.3× over 6 months. Measured via call tracking and form attribution — 2024–2025.
Honest Ground Rules
What we can't promise — and what we will.
If you want a guarantee we'll rank you #1 for “dentist near me” — or “chiropractor near me,” or “hair salon near me” — we're not your agency. No honest SEO agency can promise that.Anyone who does is lying, or doesn't understand the algorithm well enough to know they're lying.
What we promise is the process — the specific deliverables, timelines, and optimization work committed to in your engagement. You'll see organic-attributed calls and form submissions every month. We'll tell you what's working and what isn't — including when something we tried didn't move the needle.
Our standing guarantees
- Month-to-month, no lock-in. Cancel anytime. No exit penalties. No hostage website.
- Core Web Vitals thresholds hit, or we rebuild at our cost.LCP < 2.5s, CLS < 0.1, INP < 200ms on mobile. Verifiable via Google PageSpeed.
- Monthly attribution you can actually use. Organic-attributed calls and form submissions — not ranking screenshots.
- Independent practices only.No chains, no DSOs, no franchise groups. You aren't competing for our attention with a corporate account.
No pitch · No obligation · 30 minutes
Get the free 30-minute practice analysis.
We'll audit your current website speed, Google Business Profile, map pack position, and top competitor gaps. You leave the call knowing where you stand — whether you work with us or not.